Custom engineered Service & Projects integration

Zendesk & HubSpot integration

Custom engineered for your business by SpotDev's accredited developers

Connect Zendesk to HubSpot so tickets, comments and status changes appear on the HubSpot contact and company, and HubSpot data such as plan, owner and renewal date shows in Zendesk, with organisations and companies kept aligned.

  • 2 to 4 weeks typical turnaround
  • £2.5k-£6k typical investment
  • OAuth 2.0

Why connect Zendesk to HubSpot

Zendesk's own HubSpot app puts ticket activity on the HubSpot contact timeline and creates contacts for unknown requesters. Account teams tend to need more: the current status and last comment, the ticket tied to the company rather than only the person, and renewal risk visible where sales work.

  • Ticket updates after creation, such as status changes and agent replies, are what show account health, and they need syncing as they happen
  • Requesters belong to Zendesk organisations, which should map to HubSpot companies so account-level reporting works
  • Agents in Zendesk cannot see the deal, plan or owner without a lookup in another tab
  • Zendesk's REST API covers tickets, comments, users and organisations with OAuth, and its webhooks fire on ticket, user and organisation events

What you can do with Zendesk and HubSpot

The integration subscribes to Zendesk webhooks and calls both REST APIs, keeping tickets, contacts, organisations and companies in step.

  • Create a HubSpot ticket or timeline event for each Zendesk ticket and update it on every status change and public comment
  • Match Zendesk organisations to HubSpot companies by domain and keep names, tiers and owners aligned in both directions
  • Show deal stage, plan and account owner from HubSpot in the Zendesk agent sidebar
  • Trigger a HubSpot workflow when a contact's open ticket count or priority crosses a threshold, so the account manager is warned before renewal

How the Zendesk & HubSpot integration works

Two-way sync
Sync direction between Zendesk and HubSpot
Real time sync
How often data updates flow
OAuth 2.0
Secure authentication method
Tickets, Contacts, Status, Conversations
Records kept in sync
Service Hub
HubSpot hubs supported
2 to 4 weeks
Typical time to deploy

Typical setup

  1. Discovery and scope
  2. Build and field mapping
  3. Test and validate
  4. Deploy and support

Integration Impact Analysis

With Integration

  • Streamlined operationsAutomated workflows replace manual processes
  • Single source of truthConsistent data across all revenue teams

Without Integration

  • Manual processesTeams managing tools instead of revenue
  • Data silosCritical insights trapped in silos

Zendesk & HubSpot integration: FAQs

Does Zendesk have an API that HubSpot can use?
Yes. Zendesk's Ticketing API is REST over JSON, covering tickets, ticket comments, users, organisations and groups, with OAuth access tokens as the recommended authentication. Zendesk webhooks send HTTP requests on ticket, user and organisation events.
Is there a native Zendesk app for HubSpot?
Yes. Zendesk publishes a HubSpot app on the App Marketplace that shows Zendesk ticket activity on HubSpot contact timelines and creates contacts for requesters who are not already in HubSpot. It requires a Zendesk Suite plan. A custom build is worth it when you need ongoing ticket updates, company-level association, CRM context inside Zendesk or workflows driven by ticket activity.
How long does a Zendesk HubSpot integration take?
Typically 2 to 4 weeks, depending on how many ticket fields you sync and whether the Zendesk sidebar is included.
How much does a Zendesk HubSpot integration cost?
Plan for £2.5k-£6k. Two-way organisation and company sync plus the agent sidebar takes it towards the top.

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