SpotDev Breakfast Briefing: AI & growth for marketing & revenue leaders

On 15 & 16 September 2025, SpotDev will host its first-ever Breakfast Briefing in Bristol, UK. Designed for C-suite marketing and revenue leaders, this forum delivers expertise, peer insights, and AI-powered solutions, equipping them with a clear roadmap to bring back to the boardroom. The focus for this inaugral forum is examining the impact the AI-age in marketing & sales. 

Pic credit: Mikael Blomkvist

AI has transformed the conversation in marketing and sales. Some see it as a job killer, others as the ultimate replacement for traditional functions. But is that really the case?

Have you tried to replace core sales or marketing functions with AI, only to be left underwhelmed?

Perhaps the real opportunity lies not in replacing people, but in using AI as an enabler driving alignment across marketing, sales, and delivery teams?

The integration of AI and automation holds huge promise for efficiency, time savings, and stronger team alignment whether in executing campaigns or moving deals through the pipeline. The challenge, however, lies in choosing the right methodologies and integration approaches that deliver impact without causing overwhelm or creating a DIY mess.

AI offers big advantages, but when implemented at scale without the right strategy, it can quickly lead to costly missteps.

At the Breakfast Briefing, SpotDev's Chief Executive, John Kelleher, will lead a series of discussions and panels, on learnings, merits, potential pitfalls of AI - and sharing what AI changes and... what it doesn't change.

#What’syourAIstory?

Below is brief sneak peak into the content and themes for the 2-day executive forum:

Day 1 - 15 September, 2025

AI in Marketing:

1)    What has changed in marketing since the advent of AI?

2)    What are some examples of how AI is being used right now?                                                  i.e. 'AI Agents and agentic workflows for marketing'; and 'how are thriving marketing teams tackling the drop in organic traffic'

3)    What are some of the benefits of AI-enabled solutions for marketing?

4)    What does AI not change?

Day 2 - 16 September, 2025

AI in Sales:

1)    What has changed in sales since the advent of AI?

2)    What are some examples of how AI is being used right now?                                                  i.e. 'AI Agents and agentic workflows for your sales pipeline'; and 'how to turn every BDR into a full team with prospecting automation'

3)    What are some of the benefits of AI-enabled solutions for sales?

4)    What does AI not change?

If you are a marketing or revenue leader, you are not going to want to miss out on the Breakfast Briefing.

This forum is designed to give you insights, shared-peer learnings, and AI-driven possibilities to take back to the office with you, equipping you with a roadmap to:

• Break down data silos
• Align teams
• Build reliable attribution reporting
• Accelerate sales velocity
• Establish repeatable frameworks for predictable revenue 

Plus, you’ll hear directly from peers, on how they're navigating AI in the real world and what’s really working and what isn’t.

Event details:

📍 Location: Watershed, Bristol, UK

The Watershed in is a cultural & technology centre based in bristol in the UK and overlooks the Avon river.

📆 Date: 15 & 16 September 2025

• Day 1 - CMO Forum
• Day 2 - CRO Forum

📑 Sequence of Events for Day 1 & 2 (Content of keynotes session and panels will differ for CMO Forum & CRO Forum)

• 9:00 - 9:30am: Breakfast & Networking
  
• 9:30am - 10:15am: Keynote: AI is here: Everything changes
• 10:15 - 11:00am: Expert Panel: Is AI causing the sky to fakk?
• 11:00 - 11:30am: Open Q&A
• 11:30 - 12:00pm: AI is here: Nothing changes
• 12:00 - 12:30pm: Networking