HubSpot Tips & Tricks

So you’re producing fantastic content on a regular basis.

It’s insightful, unique and seeks to solve the common problems your target market experience. Surely all you need to do now is to sit back and see the traffic roll in.

Unfortunately, that’s not entirely true.

To ensure you’re yielding the maximum potential revenue for your business you need to make the most of every potential lead source.

When considering your SEO strategy it is easy to focus all of your attention on your website’s content, as well as earning backlinks to that content. After all, we’re told time and time again that these are the most important factors in regards to ranking well for the terms that are important to you.

If you want to get the most out of your business’ online assets, such as your website, social media channels and email marketing campaigns, then you’re going to need at least a working knowledge of digital marketing.

Google is never keen on giving much away, and when it comes to how many search queries it processes, it’s no different.

If you’re a business who’s looking to reflect the time of year in your marketing, but lack the design resource to produce your own assets, fear not! Here at SpotDev, we’ve got you covered…

We’ve developed this fantastic graphics pack that you can download completely free to use across your website, social media and print marketing assets, including a wide range of festive hand drawn elements.

Using imagery in your digital marketing is vital for creating engaging content, and this completely free suite of images is ideal for making your Facebook updates, blog posts and Tweets more visually appealing. To find out more about the importance of including imagery in your content, check out our blog post ' 7 Formatting Tips for Boosting Blog Post Engagement'.

To start your download click on the link below.

The speed of a website is a key ranking signal in the eyes of Google, and yet so many organisations and webmasters allow their site’s to become lumbering beasts that not only frustrate users, but also struggle in search.

In the latest in our series of WordPress ‘How to’ guides we take a look at how to add custom post types, for example if you want to be upload posts specific to events, promotions or anything else relevant to your business.

It seems like everyone is on social media, doesn’t it? Your friends, your family (including your nan) — even some people’s pets.